SEO

The SEO Audit Toolbox

On some communities I am a part of, people keep asking about what I think the ‘best tools’ are and other audit elements. For starters, an audit is dependent on the needs of the site and the client. One really shouldn’t do cookie-cutter audits. A framework is great, but it needs to be tailored to …

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What Google’s HTTP Security Warnings Mean for Your Lead Generation

Why You Must Adopt HTTPS Before July 2018 Popular web browsers such as Chrome, Firefox, and Internet Explorer/Edge have been pushing Not Secure information for websites using the old HTTP protocol and signaling security for those using the more secure HTTPS. Google has announced they are going further, starting this July when ALL sites using …

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Google’s Major Broad Core Algorithm Change and What This Means to Your SEO

SEO is moving a focus upon keywords to user intent with your website content Google updates its algorithm every day, sometimes twice a day, but recently we had a major, broad core algorithm update that caused tremors for webmasters and SEOs. Instead of minor tweaks to how the search engine works, a Broad Core Algorithm …

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